Category: Media Production

Creating a Paid Advertising Funnel That Converts By Brendan Finegan A stellar product can be entirely wasted without the right advertising strategy. Businesses do not have the time and resources to spend on inefficient messaging and consumer outreach. You may have a top-notch marketing team, exceptional ideas for customer satisfaction, and a passionate company culture.…

Utilizing Geotagging for Brick-and-Mortar Stores By Tracy Tran For brick-and-mortar stores, business competition can be tough in the modern era. In today’s landscape of consumers, there’s often a lot more competition online. Having only a physical presence as a store isn’t enough. The online landscape allows for even further reach to broader audiences and different…

How to Conduct a Social Media Audit to Improve Performance By Tulika Nerkar Today’s world has evolved into a fast-moving digital space, and social media is at the forefront of visibility. Businesses can find that building a system to ensure their online content translates into engagement is essential for tracking outreach. A social media audit…

Building Brand Loyalty Through Social Media By Brendan Finegan Social media can extend human communication for marketers and businesses alike. People can use social media in many different ways, such as for video content or photography. With an effective approach, social media can reach a captive audience on an unprecedented level. Marketing Choices knows the…

Optimizing Your Paid Ads for Summer Campaigns By Madison Williams As the temperatures rise, so does the opportunity to capture a summer audience with the right paid advertising strategy. Summer paid ads should reflect the shift in user behavior, highlighting themes of vacation, outdoor fun, and relaxation. Whether you’re targeting travelers, students on break, or…