The Power of Storytelling in Marketing: Connecting with Your Audience

By Eric Somarriba Marketing, at its most basic level, is the conveying of information. You could reveal the next hot product in a massive press conference or a one-sentence social media post. Either way, the goal is to convey the necessary information to buyers. Today, there is marketing happening everywhere you look at all times.Continue reading “The Power of Storytelling in Marketing: Connecting with Your Audience”

Making eLearning Training for Agencies

By: Shaina Santagata Knowing the steps for an impactful video series is vital to a thriving business as the demand for eLearning continues to expand. Here at Marketing Choices, we can equip your agency with the knowledge and tools to create impactful training programs effectively. Agencies must arm themselves with the know-how and resources toContinue reading “Making eLearning Training for Agencies”

Marketing for Mental Health Therapists

By: Shaina Santagata As awareness around mental health grows, so does the demand for professionals and their services. However, reaching those desperately needing a safe space and time for mental and emotional healing requires more than expertise. Having an effective marketing strategy tailored to you in this digital age can make a drastic difference. MarketingContinue reading “Marketing for Mental Health Therapists”

5 Simple Ways to Boost Your Social Media Engagement Today

By Eric Somarriba Social media is a battlefield for attention for every brand on the platform. There’s an endless number of businesses using social media to get ahead of the competition and make their presence known. You can have the greatest product or service ever made, but if you don’t stand out no one willContinue reading “5 Simple Ways to Boost Your Social Media Engagement Today”

Marketing Strategies for Startups on a Budget

By Veronica Wiley With the boom of the digital age and the ability to acquire instant satisfaction, successful marketing strategies have also changed. Gone are the days of the successful 1-minute commercial. With paid streaming, who watches commercials anyway? Today, an ad must be successful in the first 5 seconds to get clicked. That’s if itContinue reading “Marketing Strategies for Startups on a Budget”