Category: social-media
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Building SEO Strategies for Small Businesses
Building SEO Strategies for Small Businesses By Josie Mae Mitchell Search engine optimization (SEO) is essential for growing your small businesses. Through utilizing SEO, you can increase traffic to your website and businesses without paid advertising. SEO involves strategically inserting keywords in your content that you know your target audience will search for online. Utilizing…
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Understanding Geotagging on Social Media Platforms for Local Impact
Understanding Geotagging on Social Media Platforms for Local Impact By Josie Mae Mitchell Most forms of social media allow you to add a geotag, or location tag, to your posts. A geotag is simply a visible addition to your post that assigns it a location. By adding a geotag, you are telling your audience a…
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The Role of AI in Paid Advertising Campaigns
The Role of AI in Paid Advertising Campaigns By Gargi Joshi Artificial intelligence is a modern-day technology that can feel so unknown and inapplicable to marketing. Writing off AI as something that might not be necessary to you is easy. However, AI has many benefits, and it can be crucial to your brand in more…
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Video Content Domination: How to Maximize Social Media Engagement
Video Content Domination: How to Maximize Social Media Engagement By Gargi Joshi Whether you are a content creator, a social media manager, or simply a business owner, video content is key. Video content builds platform and community while simultaneously promoting your vision in a way that brings your audience together. Video content has become a…
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